James Z Dooley – SEO Enthusiast Introduction

James Dooley SEO Enthusiast

This blog article is to give a quick introduction to myself James Z Dooley and give you some background to who I am, what I do and to basically say all future blogs are to the best of my knowledge and hope you enjoy my articles and thoughts.

My Vision

My working life goals are summed up here below in my vision statement where I want to be as successful as possible but most importantly doing it with a smile on my face knowing I have helped others also with their journeys:-

“To do things I love, with people I love, doing it in a way to be proud of. My job as an entrepreneur is to not accept no, ask why and turn it into a yes.

Live rich, die enriched by investing into things that will protect and develop my family, friends and make the world a better place. But the key is doing all this with trust, honesty and integrity

James z Dooley Vision Statement Peaky Blinders

When I set up my online businesses I always try to follow this vision and my primary goal is making sure my clients make a good return on investment and we have a good working relationship. I am not worried about switching clients off if not, even if it makes a good profit for us!!

What I DO

As an Online Entrepreneur I absolutely love SEO, participating in sport, playing football for my local team Leigh Athletic FC and partner within several businesses.

  1. I am the Sports Director at Soft Surfaces Ltd working from our head office in Wilmslow
  2. Founder of PromoSEO Ltd running digital marketing to assist my other organisations
  3. Built out and own over 300 websites we do on a rank & rent model to contractors in the UK
  4. Partner with Rick Hope from Statuo on a dozen big paid ads lead generation clients
  5. Manage two call centres in the UK because understood the power of upsells and cross-sells in the lead generation sector
  6. Founder of JMD Property Developments Ltd purchasing houses to rent out or renovate and sell for on
  7. Owner of PromoMedia with my brother which operates traditional marketing in the UK
  8. Founder of Dooley Investments Ltd investing in affiliate websites
  9. Owner of this website FatRank which is a non-profit personal blog as opposed to business
  10. CoFounder of PromoPixa which is a video production company
  11. Owner of several big gambling affiliate websites under the Boomtown Gaming Group
  12. Owner of Dooley Thoroughbreds horse racing syndicate with my two older brothers owning half a dozen high-class racehorses in Ireland
  13. Currently in the process of setting up a zero profit-making charity to train students who might not have the chances to go University
  14. CoFounder of Surpass Gaming which operates in the casino affiliate industry worldwide
  15. Several other online ventures I cannot disclose because got NDA in place
  16. Do you want to partner up? Or need investment in a big idea you have? I have the capital to invest if happy with the idea

Intro to Life

I have become a digital nomad as love to travel and network and the best thing is as long as I have a wifi connection I can work from anywhere in the world. Read my article called living the laptop lifestyle which explains this a bit more.

BIG DISCLAIMER is forget the 4 hour work week and think it is all very easy. I graft my nuts off but that is just because I love what I do. For every success story there is 10 failed. But when you embrace failing that is when you will get exponential growth!!

Here is an article with the title the world is my office that shows some places in the world I have visited and worked on my laptop at. Then for more about how I became a digital nomad read this link which shows the process of me travelling and developing my skills.

Living a Laptop Lifestyle

I now travel a lot of networking with the biggest growth hackers and affiliate specialists in the world. These have taught me so many life lessons since being a digital nomad and I cannot stress enough how thankful I am for all my fellow growth hacking friends.

Love For SEO

My love for SEO goes back to 2008. I was asked to improve the Google rankings for my company and found the algorithms amazing. It is so interesting how you can try to improve your rankings. Check out our introduction to SEO to find out more about the basics of what can be done.

Over the years I have learned the hard way, outsourcing to many different agencies with minimal gains and recently have brought all the content writing, link building and social sharing platforms inhouse which have worked a treat.

best friends work life integration

I hope you will enjoy the blogs and my experiences I have learnt over the years and would appreciate if you could follow my twitter page @james_dooley and also connect through to my James Z Dooley LinkedIn account or alternatively you can see all my social profiles on this link.

Please feel free to comment on this article with any questions and I will personally respond in trying to help anyone

Keeping the Article Up to Date in October 2020

Keeping the article up to date as was first published back in 2014. Then it is nice to read my progression and see what new heights I can try to reach and set for myself.

Below you will see links to each year of my journey:-

What I have realised over the years is although I wrote an article work with the end in mind then more important to myself is making sure I thoroughly enjoy the journey in life. I think it is good to set yourself goals to work towards something but make sure you are living your life and enjoying the journey along the way.

My Mindset

Anyone who knows me personally will understand my best attribute is my mindset. I have a crazy work ethic and regularly get asked ‘How the hell can you run so many things at once?’. The easy answer is I love being stupidly busy and always since being a kid have never been able to sit down and chill.

If you are not improving you are falling behind

Every single day I want all my team to adapt, improve and progress further. I strongly recommend every reader of this page to make sure you read these blogs:-

My Mindset

The articles are to make sure you are not being lazy and that you are taking action every single day. I will leave you all with a recent status I read which hit home to me about mindset and making sure you treasure your time on Earth.

Remember, this morning if you are healthy, you are happier than the one million people that will not survive this week.

If there’s food in your fridge, shoes on your feet, clothes on your body, a bed to sleep on and a roof over your head, you’re richer than 75% of people in the world.

And if you have a bank account, money in your wallet, or a purse, or coins in a jar, you’re in the top 8% of the world’s wealthiest.

Don’t settle for security, because a flat life line means we’re dead. We cannot avoid the ups and downs, it’s real life. But we can change the way we see them.

When we change the way we look at things, the things we look at change.

Stop existing, start living <3

Get in Touch

Please feel free to get in touch with us by leaving a comment or contacting me via my social accounts.

I’d love to hear your questions or suggestions about the different ways myself and my team can develop.

All Growth Hacking Related Posts

Check out the in-depth list of growth hacking posts.

James Dooley

About James Dooley

Digital Nomad who loves travelling the world networking while working on my laptop. Life is a perception of your own reality. You have no excuses and should be making memories every single day #LearnSomethingNew #Develop #Synergy #Network


  • Great to see the whole site set up and running properly

  • Matthew Paczkowski says:

    BIG Thank you James! It’s now almost two years when you came to us with your idea and yes it did sound too good to be genuine and difficult to believe in ….. a couple of weeks later leads started coming through, and we’ve not looked back since. Many SEO companies will promise the world and that’s where it starts and ends……!!!! BIG thanks to you James for delivering the world of leads to us! Our business is growing with more business coming through every day! Cheers Mate!

    Matt & Tom AirPixa Ltd

    • Anytime Matt and you guys are soooooo amazing to work with. The videos are the best quality so it is a pleasure to work with you guys. Keep up the great work and speak soon

  • nimble75 says:

    Hey James,
    I’m an Irish Seo who is successful both as an affiliate and a freelancer. Nice to meet you buddy.

  • Amelia says:

    Thanks for writing this and explaining more about yourself and how you got yourself involved in SEO!

  • Muhammad Rehan says:

    This is very amazing blog. i like to read it very much. i got many ideas from this amazing blog. Awesome Experience!

  • Thanks for sharing you vision James! Your content is honest, insightful and inspirational. Keep going

  • Great read James. I can deffo see how the stuff on this blog post has benefited our partnership. You aren’t just blogging about it but I see it in action week in week out.

    • Cheers Joe and yes would be a hypocrite of me if I did not practice what I preach. I enjoy trying to help others as gives me a sense of fulfilment and pride.

      We have some nice ventures growing each month and excited to see where they will be in years to come.

  • Great article James. It’s been fantastic working with you so far and I can’t thank you enough for how far my business has developed since partnering up with you. Here’s to many more successful years working together!!

    • Mate the pleasure is all mine. You have an unreal work ethic and it is no surprise you are now killing it. Like everything in life you get out what you put in.

      Im loving our partnerships through your client base you have and looking forward to this scaling further in years to come.

  • Another great article pal. Having worked with James for a number of years has opened my eyes up to so much more then just your normal everyday SEO and marketing In that sense. One of james biggest assets is his ability to drive and push others forward, and I for one can vouch for this and look forward to working with him further.

    • I try to see the best in everyone and use them to their strengths. Plus I treat every member of staff or partner in the way I expect to be treated. And that’s with trust, honesty and integrity.

      Glad you like the article and appreciate the kind words. Thanks Adam

  • Scott says:

    Great read!

    Worked with James for over 7 years and I have learnt a lot in relation to mindset and work ethic.

    Can’t wait to see what the future holds 🙂

    • We have done a lot together over the years and business has more than quadrupled in that time so will be good to see where we are in the next 7 years pal.

  • Great stuff man! It has been a pleasure to work with you over the last few months, and meeting you personally. Really looking forward to seeing where we’ll all be over the next 5, 10, 15, and 50 years. Hope you keep crushing it! 🙂

    • Your ability to scale the webdesign and build outs is scary pal. Im defo going to come over to Portugal at some point next year to meet your set up.

      Keep grafting and hats off to you having such amazing systems and processes to have the ability to scale so well.

  • Nice one James – didn’t realise that you did THAT much stuff mate!

    For anyone reading, I’ve worked alongside James on many SEO projects, mostly in the scope of Link Building. As someone who has been in the Digital Marketing game for a number of years: it’s tough to find people that are the real deal and that are just constantly taking action on so many different verticals. James has introed me to so many people within his network without ever looking for or expecting anything in return. Thank you James, a great friend and mentor on so many levels 👍

    • From day one of meeting you Gary I always knew you would go far and although the start of your journey commercially in next few years you will be one of the biggest link builders out there.

      Understanding the topic relevance mixed in with powering up at tier two is unusual as many set and forget. But this is where you have a great edge with your services.

      Top bloke and looking forward to you keeping coming to all the masterminds like this one you came to here https://www.fatrank.com/wilmslow-seo-mastermind-meetup/

  • Awesome mate! You and the team are in a league of your own….! We have been working with James and his team for almost 2 years now and these guys deliver! You have helped us scale our business significantly, and continue to deliver leads of the highest quality MoM…. Keep us the great work guys, we look forward to continuing our business relationship and wish you much success.

    • Great words coming from a fellow quality online marketer.

      I love your attitude on testing testing and testing some more which is why we work so well together.

      I hate the gurus who just rehash blogs they read without never testing anything. Where you just look at results that work which is the best way.

  • Callum Jokubaitis says:

    Nice read James!

    When we first sat fown with you and you explained how you could help us gain more leads i thought it was too good to be true but i was very wrong. Please keep up the good work and i look forward to seeing how far our partnership can go in the future.

    • For people who are new to how big online marketing is then it 100% does sound too good to be true.

      But we have scaled some nice enquiries for you in big hotels, NHS clients and buzzing you have secured some nice work from it.

      Buzzing I have the teams in place to help my mates like yourself because it is not about the money helping you (hence not pressing for kickbacks) but more about wanting all my friends to grow and be as successful as possible.

  • These are all great James. Particularly love to remind myself eveyday that I’m not a fucking tree. Haha.
    Seriously some good stuff here; your motivation and drive is unbelievable and infectious. Keep it up!

  • Jason says:

    Great post James, as someone who has just partnered with you recently I see these are not just words on a blog post! Looking forward to what we can achieve mate!

  • Danny Raul says:

    Awesome! Its actually amazing paragraph, I have got much clear idea regarding from this article.

    I love the SEO journey of your life.

  • “Die broke by investing into things … a better place”, you had me there. A man who knows his priorities. And my God – owner, founder, co-founder, partner. You are great James!

  • Glad you found this interesting!

  • Brian Dean says:

    The growth you have made over the years following you has been incredible. One of the most trusted and loved marketers across multiple communities and proud to see you getting the rewards from the hard work put in. Keep hustling and looking forward to working with you in the not too far distant future.

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