Roofing Lead Generation

Are you a Roofing Installer that is struggling to bring in a consistent flow of enquiries right now?

Need Roofing Leads? We Can Help! Over 3.6 million people search Google for specialist tradesmen each month. We help them contact you when your potential customers are searching for the best roofing contractor in the UK.

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You might have tried making posts on Facebook, attending local roofing company network events or even purchasing low quality leads from vendors that sell to multiple roofing companies.

You are wasting money right now, time and potentially putting your roofing business in a state where it can’t grow to the next level as compared to your competition in the roofing industry.

If this is you then it’s not your fault.

You will understand how to build your roofing company the smart way below by finding a company to generate roofing leads for you.

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Why Do Roofing Installers Need a Roofing Lead Generation Service?

Roofing Installers needs a specialist lead generation company to bring them a flow of exclusive leads.

A Roofing Installer is great at installing metal roofs, roof repairs and roof inspection for their clients, but they should leave the digital marketing strategies to experts who specialise in this.

Sales leads are the lifeblood of any Roofing company. Having a predictable stream of affordable and exclusive roofing leads gives you the confidence to grow your team and your operations without worrying where the next job is coming from.

A successful Roofing Installer requires a steady flow of new customers that is not reliant on “word of mouth” to draw in a roofing job.

Roofing services need exclusive roof leads and hiring experts to generate leads for your roofing company could improve your marketing efforts, online presence and brand awareness, drawing in more local customers and, in turn, more sales.

Why do roofing installers need a lead generation company

Although spoken communication, email marketing, trade shows, and direct mail will bring you some of the best quality leads it is not consistent enough to grow your business.

If you want to bring new customers to your business, you need a strong online strategy for attracting exclusive leads.

This extends past outdated marketing techniques, such as trade shows, direct mail and door to door sales, and focuses on strategic digital marketing tools to generate leads.

So, if you want to start generating qualified leads, it’s time to look into what options are available for your local roofing service.

You could buy roofing leads or you could hire one of many other lead generation companies to help with commercial leads for local business owners.

Types of Roofing Leads

Here are the different types of roofing leads available to purchase:

Buy Roofing Installation Leads

If you are a roofer, looking to generate more unique enquiries, you can buy leads from us!

You should only buy leads from a reputable lead generation company that will give you qualified leads.

We can supply you with exclusive, qualified leads.

Buy Roof Repair Leads

When looking for roofing repairment leads, it is essential to only get the best-qualified leads so you can have strong enquiries.

You should look into getting repairment leads from us to ensure your enquiries are completely exclusive so no leads are copies.

Buy Roof Maintenance Leads

We can guarantee complete exclusive enquiries when you’re looking for roof maintenance leads.

A standard roof will last 20-25 years, therefore having maintenance leads is essential to ensure you do not make the lasting time of your roof any shorter.

We can provide you with the best maintenance leads out there!

Popular Questions

How much does roofing repair or replacement cost?

The price of roofing repairing or replacement is hard to say as there are factors that can shift the price.

For example, having a large size, fittings, further location, or complex designs can bring the price increasingly higher.

A typical replacement roof for a semi-detached house would cost around £4,000- £5,500.

When is the best time to replace my roof?

Summer is the best time to have your roof replaced.

This is simply because the weather is generally much better.

Factors, such as snow, sleet, and rain can slow the replacement process down.

What are the basic roofing styles?

The four basic roofing styles are:

  • Gable roof
  • Mansard roof
  • Flat roof
  • Hip roof

How To Generate More Leads For Roofing

If you’re struggling to generate enough leads for your business to keep your staff occupied with roofing jobs, then we’ve got some great tips for you to grow job leads via inbound marketing.

How do you generate more roofing leads

Here are online strategies to generate more roofing leads without buying roofing leads.


Search engine optimisation helps to rank the roofing companies website higher in the SERPs and gain a roofing lead.

The higher position the website rankings drives more clicks and, in turn, more enquiries for the local roofer.

Link Building

Building backlinks is the most important SEO ranking factor for improving your roofing website strength.

Backlinks can even go directly to your online form, so local searches by your target market are directed straight to you and enter the sales cycle.

We recommend using high rise links to receive relevant and powerful link building packages backlinks.

For trusted link building strategies there is no higher trusted site than Wikipedia so WikiWookiee can provide you with this.

Optimised Content

The content on your roofing services website needs to be SEO optimised for what the algorithms expect to see on the given topic.

Optimised content focuses on relevant keywords and valuable content, aspects of a website which a roof repair company may not be able to improve themselves.

SEO helps your social media platforms reach your target audience, which will help convert your local community into actual customers.

Many business owners don’t have time to optimise their own content, so it is advisable to hire service providers to use the proper tools to upgrade your own website.

We recommend using surfer SEO or marketmuse to assist the content optimisation strategies.

Rank and Rent

The rank and rent model is renting out a lead generation website built by a digital landlord.

The lead expert builds the rank and rent website to drive leads for the targeted industry, such as for roofing contractors.

How can the rank & rent system help with generating roofing leads

The Roofing Installation Company has one of the following agreements:


Google My Business is a great platform to drive phone call enquiries and web form leads online.

Find out all the strategies on how to optimise your GMB profile.

Be sure to drive extra five-star positive reviews to your GMB from companies like Rate My Business.


Triggering the google suggest is a superb way to influence the search path of potential roofing work customers.

The Search Engine Manipulation Effect can change real peoples perception of a subject or influence search queries, which may result in a steady stream of high-quality leads for all your roofing projects.

Find out how to trigger the google suggestion or use a specialist autosuggest optimisation company to reach local customers.

Buy Leads

You can buy leads today for your roofing company to acquire some amazing qualified leads.

You can always attempt to generate your own leads, however, this is time-consuming and can lead to being expensive.

Buy leads from us and you can save your money and time in the process!

Buy Roofing Leads

Get Exclusive Leads


Pay per click advertising in Google SERPs is where the ads appear at the top of the search results when people search for queries online using Google.

Pay Per Clicks ads, such as Google Ads, are usually worth it if the ROAS (return on ad spend) is good.

PPC ads are a cost-effective tool to grow a customer base in the online world because they are focused on the exact search queries to suit your services in the local area.

Find all the information about the lead generation strategy of ‘Pay Per Click’ in May 2024

Video SEO

Ranking videos is another form of effective frequency marketing that can drive quality roofing leads for roofing businesses.

Video SEO Generates roofing leads

If you have a promotional video promoting your services you want to order a video ranking service with Video Veggie.

The video veggie service knows all the latest youtube ranking factors in May 2024 to get your video ranking number one in Google Videos and Youtube.

Buy Roofing Leads

A great option for businesses that have been struggling to generate their own leads through marketing techniques is to simply employ an expert lead generation to do the work for you.

If this is something you might be interested in, get in touch with us today and see how we can help!

Want a Constant Flow of Roofing Leads?

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What Are The Options?

You have 3 options available.

Do Nothing

You do absolutely nothing and your roofing installation business doesn’t grow.

Your website is weak, your contact information won’t reach potential clients, you don’t have any new blog posts and your photos are poorly done.

Your competitors will dominate and take their business onto another level.

The referrals from existing clients can keep you busy enough to pay the bills.

Generate Your Own Roofing Leads

You can try and generate your own roofing project leads.

But you will need a large investment in marketing expenditure to get this to work.

I see a lot of businesses nowadays go and blow £20,000 on a website but they just have a pretty website they aren’t marketing that website which is just so stupid.

That’s the equivalent of going out and buying a Ferrari without an engine; if you aren’t marketing the site in any way how are you expecting to get additional leads and sales.

One option that you do have if you’re keen on generating enquiries yourself is to use your money wisely, and purchase a promotional video that ranks for your chosen keywords.
Take a look at the video above for more information on this.
Promotional videos can seriously transform brands, and we’re always so surprised at just how many businesses fail to even have a YouTube account set up, never mind a promo video!
The company above are able to actually rank your video for the keywords of your choice too, which can seriously improve your brand’s exposure. Check it out for yourself!


Register With Tradesmen Websites

You can register your websites to the most popular tradesman websites online like:

The problem with registering with these paid online directories is all your competition is alongside your listing and it is a battle on the lowest prices to secure the works.

Hire The Experts

Hiring the experts gives you the time to improve your sales strategies.

Hire the best roofing lead generation experts today

If you hire a roofing enquiry generation company you can demand the type of leads you want.

If the conversion does not work out you can pause or cancel any contracts easily.

Final Thoughts

Do you need to ask yourself whether you want to grow your roofing business?

You see in my experience there are two types of businesspeople.

  • Those who don’t jump on things when the opportunity presents itself and doesn’t take the action required to get the results.
  • And those when an opportunity is presented jump on it take that action and get the results that they are looking to achieve.

And since you’re still here to the end of this article I’m going to assume you’re one of those people who does take action on things.

What is our final thoughts on how to generate roofing leads

If I’m right and you’re still with me then I’m ready to jump on a call with you and discuss your problems as a business owner.

Find Out The Best Solution for Roofing Leads

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Related Lead Generation Posts

Check out all the lead generation posts from the FatRank team: